|Title of the article||
COMMODITY PARADIGM OF A CITY
Semerkova Lubov Nikolaevna, Doctor of economic sciences, associate professor, head of marketing
The article presents the results of the research on the problem of city management. The city in this case is treated as a totality of conditions determining the quality of life of the population. It is suggested to create innovative tools regulating interaction of all bodies of municipal government, business and population based on the principals of marketing and taking into account city peculiarities.
city, business, marketing, demand, offer
Дата обновления: 08.09.2014 09:17